Andrew Brooks started the streetwear company and ran it to great success. Many people know Sinclair because of the efforts he put in place to ensure the company grows. He was keen to employ the most effective strategies that have worked. He advices upcoming entrepreneurs to employ the most effective strategies. People would like to buy products that are authentic. Making products authentic is a big step towards attracting the right customers. To grow the retail business, he offered the following tips.
Integrate multiple communications channels
According to Andrew Brooks of Sinclair, there is a need to integrate multiple communication channels when working with customers. Customers prefer a company that they can easily reach. Some would prefer using social media channels, and others would like to call the company directly. To achieve great results in their operations, they should always use the most effective strategies. Give customers the freedom to choose different marketing strategies, and it will be easy for them to achieve great success in the process.
Social media strategies
Some social media strategies can work. For example, according to Andrew Brooks, the fashion industry can rely on Instagram. He employed the strategy to grow Sinclair. When people relate to products on social media, they can easily start buying from a given company.
The collaboration between influencers and retail can be a great way to grow startups. Andrew advocates for business owners to choose the influencers for their products carefully. When they rely on the most effective influencers, it becomes easy for them to realize value for money in the process. There are different influencers out there, and they can work on different sectors as per their lifestyle. For the case of fashion, he advice choosing influencers who are well suited to endorse products in the fashion industry.
Original source to learn more: https://www.crunchbase.com/person/andrew-brooks-dafb